We change our name to RAJA

We are always striving to be better…hence we are changing our name from Rajapack to RAJA to take another step into the future. With this we also want to show that we belong to and are part of the largest packaging company in Europe.

RAJA, which has its origins in France, has, through progressive thinking, commitment and quality products, entered a tough industry and has been able to grow year after year and is today the strongest player in the market. However, we want to continue to grow and change, in a positive sense, and see this name change as taking us into the future.

By the way, the name RAJA goes back to the two founders of the company, Rachel Marcovici and Janine Rocher. Where the name is based on the first letters of the first names. The two enterprising women started selling used cardboard boxes in 1954, as they could then offer the market much cheaper cardboard boxes than their competitors. The result is the distribution company “Cartons RAJA”. The company is still family-owned today and the CEO, Daniéle Kapel-Mzarcovici, is the daughter of one of the founders.

Danièle Kapel-Marcovici says the following about this step:
“With the RAJA brand, we promise our customers impeccable quality of our products and services, a commitment to close customer relations and an active commitment to environmental and social development.”

The RAJA Group now unites all European branches, previously known as Rajapack, under one European brand – RAJA.

By changing the name from Rajapack to RAJA, we want to acknowledge and show our great community and cooperation between the different countries within our company. We also want to show, with a common company name, respect for the journey our company has made, where we started to the international position we sit on today.

Our international market influence also brings significant benefits to our customers:

We can offer internationally operating companies the same excellent service in all branches and deliver the same high quality products to you – all over Europe! Our strong negotiating position as a group enables us to offer you better prices and demonstrate our high standards to our partners, for example in terms of product quality, but also in terms of environmental standards.

And we deliver on this promise equally well in all 21 companies in the 18 European countries in which we operate. In every country, you have the same quality of advice because our experts always do their utmost to be at your service in finding the right solution for your business and the products/services you offer.

The name Rajapack is thus left to the past…now join us at RAJA into the future and let us continue to develop the industry for the better.