[SV] FSC labelling: the sustainable choice for your brand?

From wood to paper, natural rubber and cork, there are many products with FSC labelling. The logo guarantees that the materials used come from sustainably managed forests and is therefore an important part of identifying and marketing environmentally friendly products to your customers. In this article, you will learn about the FSC labels and how you can use them to your company’s advantage.

1. What is FSC labelling?

International eco-labels such as the FSC label appear on all kinds of packaging and products, mostly products made from wood. As mentioned earlier, FSC-certified products come from sustainably managed forests and have continued to be managed in an environmentally friendly way throughout the value chain to the customer. The certification informs and guarantees the customer about the origin and environmental impact of the raw material used.

The acronym FSC stands for Forest Stewardship Council®, a global non-profit organisation dedicated to the responsible management of the world’s forests. The organisation has three different FSC labels to indicate the origin of the raw material used in products. There is also a standard label used for marketing purposes. What do they look like? Check out the table

FSC Promotional	FSC-certified companies can use this logo on their websites, catalogues and brochures. This logo is only used as an indicator or reference, not as an official label on a product or packaging.
FSC 100%	The raw material of these products comes 100% from FSC-certified forests. These sustainably managed forests take into account biodiversity, the ecosystem and the local population. The number at the bottom of the logo refers to the certification number assigned to the specific company.
FSC Mixed	Raw materialswith an FSC Mixed certification come from different origins, from FSC-certified forests, recycled sources, and/or controlled wood. “Controlled wood” is not FSC certified but has been collected in an accepted way.
FSC Recycled	This certification guarantees that products are made from recycled materials, such as paper, wood, and other forest products. It sets a criterion for the use of recycled materials.

2. Why should you choose certified products?

Although FSC labelling is not mandatory, it has a positive impact on your marketing. FSC labels indicate the sustainable origin of certified products and packaging. You can combine this logo with the value chain logo (see below). This shows that you also have an environmentally conscious value chain.

These two factors ensure transparent communication between the customer and the company, leading to a good impression and boosting customer confidence. By choosing FSC-certified products, you support responsible forestry.

3. Which products can have an FSC label?

The FSC logo is labelled on millions of products.

• Wood and building materials
• Paper and printing
• Packaging products
• Textiles
• Cork
• Bamboo
• Forest fruits
• Coal

For a modern customer who cares about the environment and prefers paper packaging to plastic, two birds with one stone. Are you ready to start sending your products in FSC-labelled packaging? At RAJA, we have many options for you. Check out these products: