Send clothes and textiles safely and securely

What’s the best way to ship clothes from your online store? Is there smart and practical packaging for textiles? And what should you consider when sending clothes or other textiles? That’s what we’re talking about in this blog post.

Packaging appearance, quality and features

The first thing you should do is think about the choices you need to make about your packaging: quality, characteristics, appearance, materials… The packaging you choose should be optimal for your particular product and express your company’s visual identity. Packaging should protect your products from damage that can occur in transit, and the appearance of the packaging also makes the customer’s first impression. Here are some questions you need to ask yourself…

• Should it be environmentally friendly?
• Should it be easy to pack? Easy for the customer to unpack? Easy for the customer to return?
• Should it be easy to carry, or for example hang on the customer’s door?
• Do your products need extra protection during transport?
• What appearance should it have? Should you customize your packaging with your own logo and graphic profile?

E-commerce bags a popular choice

E-commerce bags are a simple, flexible and cost-effective way to ship clothing and textiles. RAJA’s plastic e-commerce bags are strong, tear-resistant and water-repellent – perfect for goods that won’t be damaged by bending. Because they weigh less than cardboard boxes and the bag adapts to its contents, shipping costs are often lower, while your packaging takes up less space in warehouses and in transit. You avoid a common problem in transport – too much air in packages – a problem from both a cost and environmental perspective.

Also read: what is volume weight and how can you reduce unnecessary air in your packages?

How to reduce the amount of empty space and how to cut down on air pollution

Traditionally, e-commerce bags are made of plastic. Reduce your carbon footprint by choosing recycled plastic e-commerce bags. Go one step further by choosing 30% recycled kraft paper ecommerce bags. The environment is an important area for RAJA, almost half of our range is made up of environmentally friendly packaging, and we are constantly working to find new innovative solutions.

Make it easy for your customers – choose e-commerce bags with ‘return’ strips. These bags have double self-adhesive cover strips. The first cover allows you to avoid the hassle of packing tape when packing your products, and the second cover allows your customer to easily reuse the same packaging for a possible return. Good for the user experience, good for the environment. Plus, if you choose ‘return’ e-commerce bags with handles, the packaging is easy to carry and to hang on your customer’s door.

Boxes and cartons for clothes

Many people find that low-punched boxes with tissue paper attached give a more upscale look. If you’re extra protective of your products, boxes also provide better protection than e-commerce bags during transport. Many of our boxes come with self-adhesive cover strips and convenient quick-fit bottom boxes that simplify assembly when packing your orders. Keep an eye on the RAJA range and ask us if you need help.

Tip: do you sell small products, such as accessories, jewellery and sunglasses? Then check out RAJA’s letter packs, smaller e-commerce boxes sized to fit letterboxes.

All of RAJA’s boxes are made from at least 70% recycled material, and you can choose white boxes or boxes with white interiors for a more stylish look. If you want to enhance the natural look and make your packaging easier to recycle, we recommend paper tape as a complement – if you use paper tape on a paper box, your customer can easily sort the entire package for paper recycling, without removing the tape first.

Don’t forget tissue paper and self-adhesive plastic bags

As mentioned earlier, many e-retailers choose to wrap their textile products in tissue paper to give a more exclusive impression. It provides extra protection while enhancing the unboxing experience, of course RAJA’s tissue paper is chlorine and acid free making it an environmentally friendly option. Choose from lots of colours.

If you want to add your personal touch, we also recommend that you include a small greeting in the package, perhaps a handwritten card thanking the customer for the order, or perhaps a discount code for the customer’s next purchase?

In addition to tissue paper, many clothing retailers also use self-adhesive plastic bags to wrap individual items of clothing in the parcel. Many of RAJA’s bags are made from 75% recycled material – see details in the table on the product page.

Last but not least – packaging with your own print

Successful companies see packaging as part of their marketing strategy – there are great opportunities here to customise and for example showcase your logo or select specific dimensions not available in RAJA’s regular range. We will help you step by step through the whole process, read more and contact us: custom printed packaging at RAJA.

Tip: the cheapest way to customize your packaging is by using custom printed packing tape, you can upload your design all by yourself in our online tool and we will contact you with the next step.

Customised packaging more important in e-commerce

Customizing your packaging is especially important for those who have an online store. Creating customer loyalty without personal contact is not always easy. In retail, sales associates can build a relationship with the customer by welcoming them to the store, providing a friendly and personal touch at the checkout, and being on hand to answer questions in-store or when trying on clothes. If an order is placed online, you don’t have the same opportunities, so packaging may be an important factor in making your customer feel well taken care of.

Printed packaging adds cost and requires a higher order volume – but it attracts attention and contributes to brand building and a better customer experience.

RAJA helps you choose the right packaging for your products

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