Ideas for a WoooW with packaging

Si quieres conseguir que tus clientes hagan Wooow al recibir un pedido, no dudes en usar el embalaje. Hoy en día, sobre todo para los comercios y tiendas online, el aspecto de un paquete puede suponer un factor clave en la relación del usuario y la marca. Es el momento físico que puede provocar que un usuario cambie su percepción por la compañía… ¡para bien o para mal!

Ahora, ¿Cómo conseguir sorprender a mi comprador usando embalaje? Existen muchas formas y dependen de tu producto y tu tienda. ¿Qué mensaje quieres dar? ¿Cómo es el producto que empaquetarás? Hemos reunido algunos consejos y grabado un vídeo muy chulo para que veas algunas ideas. Después te contamos en más detalle 😉

¿Cómo preparar un embalaje para que haga Wooow?

Lo dicho. Después del vídeo, os pasamos algunos de los consejos más explicados y con enlaces para que veáis toda l

• Rajapost: Perhaps the most widely used box for shipping nowadays. Resistant, practical and 100% adapted for postal and courier deliveries. You can send practically anything you want knowing that it will hardly be damaged. It is also very easy to assemble and open by the user. A box with added value that has earned a place among the packages we receive nowadays. Surely more than one of us must remember having received an order in this little cardboard box, right?

• Geami: If you are looking for a Wooow with packaging, Geami is definitely your best ammunition. A totally ecological packaging, a mixture of kraft and tissue paper, it surprises the receiver and protects the product like no other, as well as giving a unique added value. We have it on our list of favourites as one of the star fillers for this 2018: it is totally recyclable, it saves the adhesive tape closure, it surprises (favouring brand recall), it has a tissue paper that can be personalised and offers added value in the delivery, as well as protecting. Anyone ask for more? Find out more about Geami in the following video:

• SizzlePak: A classic that we will never stop recommending. The coloured kraft paper shavings secure the product during transport and offer a unique, colourful presentation. Have you ever thought of using these paper shavings to fill your packages with a corporate colour? It encourages brand recall with every shipment.

• Tissue paper: If we mentioned earlier that the sizzle pack was a classic, this is its first cousin. In addition, its wide variety of colours also allows you to play with brand identity. All this, for a single price. No wonder it is so widespread, especially in markets such as fashion. The presentation it offers is reminiscent of a gift, so the perceived value is higher. Send a package vs. Deliver a gift: Therein lies the difference between simply delivering or getting a Wooow. No doubt tissue paper will always be among our highlights to achieve an attractive packaging.

• Magnet box: Undoubtedly one of the most sought-after high-end packaging products. An elegant, simple and unique presentation. It takes up virtually nothing and is easy to assemble, allowing any shop to have them. Simply open it and incorporate the product with tissue paper for an outstanding effect.

• Ribbons, bows and labels: We could go into detail, but during the video there are many of these complements that turn a simple package into a great detail. Close your tissue paper with a raffia effect ribbon, or prepare a bow on top of a box, include a card (if you can personalise it, you give it an incredible added touch), prepare the closure with a round cardboard sticker. Surely if you see the whole range (which is not small) of details that we have, you will be inspired. Discover our selection of gift packaging in this link.

• Wine boxes: Yes, as we said at the beginning, the wooow effect depends on you. Well, exactly on your product and the message you want to transmit. This is a good example of how there is always a suitable packaging for each gift. One of the ranges of packaging most dedicated to a product has to do with bottles. For presentation or shipping. For one, two, three, 6 or 12 bottles. For wine, cava or beer… or liquor, or oil. An extensive range of boxes to surprise or send.

• Paper bags: If we talk about wide ranges, paper bags is one of them. If you do not find the bag that best represents you among our selection in Rajapack, it does not exist. Choose a model and use it. Add a ribbon, a label, a stamp, etc. And if you prefer, personalise it with your brand, with your message of thanks or with a nice design. Everything is at your disposal, totally online, through our website. Enter here and personalise one of our 600 bags for you.

• Round-trip bags and boxes: Another of our bets for 2018 is to make life easier for our customers. The round-trip bags and boxes are designed to improve the return system, allowing you to use the same packaging with which you received the package. They have a double adhesive strip: the first one is removed when you open the order and the second one is used to close it again when you return it.

if you have any doubts or need more inspiration, visit our website or contact our team by email: pedidos@rajapack.es or by phone: 902 20 30 06. We have been advising for several years so that packaging surprises, is effective and creates a good feeling with customers.