¿Cuál es el futuro del comercio minorista y su logística?
35minutos de lectura
14 Jun 2021
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
In 2020 and due to COVID-19, retail has had to demonstrate agility, resilience and innovation in its logistics organisations more than ever before.
The temporary closure of all non-essential trade pushed a good number of consumers to turn to e-commerce and, therefore, has changed the customer’s shopping experience, the whole logistics has evolved.
In this post you will find a balance of the current retail logistics, its new challenges and the keys to adapt to this «new normality».
The future at the point of sale
The first major change in retail logistics, in the wake of the Covid-19 crisis, was the implementation of sanitary measures at points of sale. After reopening in 2020, the organisation of the shops had to rethink prevention measures, hydroalcoholic gel at the entrance, masks for employees, methacrylate screens at the cash registers, and prioritising card payments.
In fact, contactless shopping has become the norm, both with customers and suppliers.
Thus we can observe an increase in contactless payments at points of sale. According to a study by Critizr, 38% of retailers indicated a growth in their use. If we focus on food companies, this figure rises to 85%.
It is therefore easy to understand why, according to the same study, the top priority for retailers for 2021 remains consumer health and safety (for 71% of them).
The future in the warehouse
The implementation of health measures has shaken up logistics practices in the warehouse. Warehouse safety in the face of Covid-19 has also forced companies to equip their workers with masks, gloves, hydroalcoholic gels, protective screens…
Warehouse management methods themselves have changed in order to guarantee the safety of all the people who form part of the logistics chain:
- Some retailers have chosen to reorganise their warehouses according to safety distances. They have done this by using masking tape to ensure that operators respect the distances.
- Others chose to set up a system to limit contact between equipment. Dividing the warehouse team into 2 shifts (mornings/evenings) can help reduce contact between them.
- Others are considering setting up small picking centres within their shops, so they can partly replace their large warehouses. The goal? To be more resilient, using external logistics providers if necessary.
But, without a doubt, one of the sectors that required the most adaptation on the part of retail logistics providers is the growth of e-commerce orders. The consequences were not long in coming for many warehouses: the pace of order picking has had to accelerate to meet such high demand.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
| Logistics keys to further adaptation: – Continue to protect warehouse equipment against COVID-19. The pandemic is still active, and both customers and operators need to feel secure. Whatever method your company uses (dividing teams into groups, reorganising the warehouse, setting up micro-centres in shops for order picking, etc.), ensure optimal management of physical flows, without contact if possible. – Optimise operators’ packing stations to achieve higher throughput, but without endangering their health. In fact, speeding up order picking also means reducing the risks of musculoskeletal disorders (MSDs) and psychosocial risks in the warehouse. So, take the time to think about how to optimise your operators’ packing stations in order to make it easier for them to pack your products ergonomically. For concrete advice on this subject, check out these 3 steps to optimise your packing station. |
A necessary transition to multichannel
With the closure of non-essential points of sale in 2020, a large number of retailers decided to invest in the web as a sales channel. If the transition to online commerce has been part of their good intentions for years, the crisis has accelerated the trend and made it necessary.
Therefore, retailers have invested heavily in e-commerce (+36% growth in online sales in 2020, according to eMarketer. Changes in the business model have inevitably led to changes in the logistics organisation, both in terms of supply and inventory management.
Thus, according to the Critizr study, after health and safety, the second priority for retailers in 2021 is the development of omnichannel shopping methods.
| Logistics keys to further adaptation: – Adopt good e-commerce practices or marketplaces, offer a digital customer shopping experience adapted to your brand image and consumer expectations. The omni-channel experience, based on the harmonisation of customer data across all touch points, should accelerate in the coming months. – Organise your stock according to the different channels, to limit stock concerns and facilitate the selection of warehouse operators. Your stocking method should be segmented according to customer delivery channels. Don’t forget, to facilitate picking and limit ordering errors, to correctly label shelves, containers and drawers. |
A change in delivery methods.
We have seen this clearly in recent months: the growth of e-commerce and current health regulations have changed the delivery methods available to customers. The retail logistics function, hitherto rather accustomed to day-to-day management focused on point-of-sale delivery, has been confronted with customer expectations of contactless deliveries: a real supply chain revolution for retailers!
- On the one hand, home delivery had to adapt to «contactless» (contactless delivery).
- On the other hand, Click & Collect has entered into people’s consumer habits.
Of course, these innovations in terms of logistics management have not limited, but consumers’ expectations in terms of traceability, responsiveness and simplicity of deliveries are more demanding.
| Logistical keys to further adaptation: – Choose the right packaging for Click&Collect. To deliver goods efficiently via these new delivery methods, be sure to select packaging with handles or flaps for ease of transport, or even food packaging if necessary (especially for the food retail sector). – Rethink your delivery methods to make them more EcoResponsible. If your consumers are looking for innovative deliveries, they are no less sensitive to ecological issues. Therefore, take the time to consider alternatives to traditional carriers such as, for example, urban logistics: bicycle deliveries, cargo bikes, eco-responsible vehicles, etc. |
A reinvention of the customer shopping experience in retail logistics
Many retailers consider that listening to the customer is among their priorities: redesigned satisfaction surveys, listening to consumers’ expectations (especially via social networks)… All this has allowed them to remain agile, and to reinvent the retail customer experience in the COVID era.
| Logistical keys to remain adaptable: – Re-think the customer journey, both at the point of sale and in your e-commerce. The goal? Unify the entire journey into a single omnichannel one, so you can create a homogeneous customer experience at all points of contact. – Personalise your packaging and pay attention to the opening of your packages, to boost word of mouth and loyalty. Consumers who like a brand do not fail to make it known on their social networks: how about taking advantage of this additional visibility by taking care of your packaging? For more tips on the subject, discover the 5 packaging lessons to learn from the big e-commerce companies. – Pay attention to your EcoResponsible image. Again, your customers expect commitments from you. Choosing greener delivery methods is only part of your logistics CSR policy: consider also offering your customers eco-responsible packaging. |
In the end, it all comes down to this: take customer expectations into account in your retail logistics strategy, to adapt to the new consumption patterns that the crisis has permanently established. Is your company prepared for this «new normal»?
