[SK] Etiquette when gifting wine to business partners

Giving corporate gifts to employees and business partners is a great way to show your appreciation. Pens and calendars are timeless classics, but t-shirts and other trinkets are no exception.

How about the gift of wine?

If you want to score with your partners, you should turn your attention to something more original. A great example is winewhich can quickly turn into a real embarrassment. That’s how you prevent it.

Choosing the right wine doesn’t have to be a problem at all. If you can’t tell the difference between a white and a red wine, you should consult someone who knows the wine. There is a wide range on offer, and traditional wines are a great choice , as well as being tasty, they are sold at great prices.

If you know the giftee and their preferences, you’ve won. The choice will be much easier.

We already have the wine, what next?

While it’s nice to gift someone with a bottle of wine, you should also think about gift packaging. There are plenty of options, and they can turn an ordinary bottle into a beautiful gift.

Wine bags can be described as a practical, stylish and simple option. They can give the gift a professional look and also take care of its safe transportation. You can also add your business logo on the bag , which will be an excellent way of promotion.

A slightly more luxurious option are wine boxes. They are a practical and aesthetic packaging that is not only made of high quality cardboard, but also wood. These containers protect the wine from damage more than paper bags.

A personalised gift people value even more

Many people are also delighted with something personal. Given that wine doesn’t represent a very personal gift, there is a need to think of the little things in the form of personalising the gift. Simply add a small tag with a personal message expressing your gratitude to the recipient. After all, a personal touch can please more than the most valuable gift.

So, when gifting wine to a business partner, you should keep in mind that the gift is not just the bottle itself, but also the way it is presented. Proper etiquette and attention to detail can greatly strengthen business relationships and make a positive impression.

Faux pas to avoid when gifting wine

• Lack of research: find out the preferences of the giftee to select the appropriate wine according to their tastes and preferences.
• Ignoring cultural differences: Be aware of your partner’s cultural norms and customs, as in some cases gifting alcohol may be inappropriate.
• Low quality wine: Choose quality wines that reflect your taste and respect for the giftee so as not to appear disrespectful.
• Extravagance: Avoid overly expensive wines that may be perceived by the recipient as an attempt to influence or bribe.
• Inadequate packaging: Ensure attractive packaging to enhance the value of the wine.
• Insufficient information about the wine: Provide information about the wine’s origin, characteristics and food pairing to increase its value.
• Inappropriate timing: Avoid giving wine at inappropriate times, such as during important business meetings or during periods of high pressure.