PERSONALISED PAPER BAGS FOR YOUR BUSINESS

Have you ever thought of considering customised paper bags for your business? First of all, let’s explain the following situation: imagine you arrive, for example, at a shoe shop and try on several models and sizes. You choose a particular model and go to the checkout to pay. Then, after making the payment, the shop assistant reaches out and hands you the box of shoes in a white plastic bag. If you think about it, it may seem strange because it means that, at first sight, they haven’t put much effort into the image they want to convey to the customer. As you continue your journey through the shopping centre you notice that the corners of the box are starting to tear the bag from the inside. His luck is that he has a paper bag handy that he was given in another shop.

For example, taking this situation it is obvious that this shoe store has saved money in terms of packaging and, unfortunately, also in terms of customer service. In other words: the business may have been very good, but we almost lost our shoes along the way. As a result, the last image we are left with is this. Eventually, a good personalised paper bag would have been a better option and finished with customer loyalty.

5 reasons to bet on personalised paper bags

So, why should you bet on personalised paper bags?

1. They promote your brand for free

It is, therefore, one more support for your company to gain notoriety and “without paying for the printing”. In addition, if your bag is of quality, the customer will use it more than once.

2. They serve to publicise special promotions

Bags are also constantly being customised according to a specific seasonality and, in this way, communicate messages that go beyond the simple name or logo of the brand. An example of this is the bags that are used during the sales period in certain shops. On the other hand, they are also an added value when there is a change of corporate identity. As is, for example, the case of new slogans or logos.

3. They transmit customer confidence

Above all, many consumers believe that attractive packaging increases the perceived value of the purchase. Therefore, a customised bag encompasses a good brand image and conveys trust to the customer.

4. Wide range of bags

In short, you can find the one that best suits your product. For example, you can choose between several colours, apart from the traditional white or beige. Above all, they are available in flat or twisted handles, different sizes and shapes.

5. RAJAprint: personalise your bags and view the result online

Thanks to RAJAprint, the personalisation process becomes much easier. This system is designed so that you can define the final design of the bag online. With just a few clicks you can choose the type of bag, colour, size and, above all, the message you want to transmit. The tool allows you to visualise the result, so you can feel safe when placing your order.

Visit our website and, if you need advice, contact our experts, they will be happy to tell you which are the best solutions for your business.