In many companies, festive periods and important events for the life of the company involve employees and business contractors receiving numerous gifts. Before giving gifts to specific individuals, it is crucial to pack the items elegantly so that they are protected and at the same time provide a distinguished form of communication. Take a look at this guide and find out how to wrap business gifts, whatever the occasion.
Wrapping business gifts – what goods are most commonly wrapped?
As a business gift, you can choose to give your business partners and colleagues small items that will be memorable and at the same time fill the recipients with delight. The most commonly packaged goods that form part of a marketing effort to improve a company’s PR are:
- luxury spirits in a stylish decoration,
- sets of porcelain or rare glass alloys,
- sets of products for coffee lovers,
- gift sets with company-branded gadgets.
These are just examples of products that can be used as a business gift for Christmas or any other occasion. Preparing an elegant business gift is quite a challenge. It is not only a matter of choosing the right products, but also the elegant way in which they are packaged, e.g. to be sent to a business partner or handed over to an employee.
Gifts for contractors and employees – what materials to use for packaging?
If you want to elegantly wrap business gifts, be sure to use some of the recommended operating materials. Once you have completed the necessary packaging accessories, you will be able to prepare the gifts to delight everyone – whether a business client, a colleague or a board member. Recommended materials for decorative packaging of business gifts are:
- decorative cotton bags – a good choice if you want to identify your company with an environmentally-friendly approach to doing business,
- bags with individual print – are a great way to give a gift to a business partner and additionally support your company’s marketing activities by imprinting your company branding,
- tissue paper and decorative parcel fillers – thanks to such materials, parcels can be protected against damage and the inside of the gift box can be beautifully decorated,
- Bottle packaging – if your business gift is a premium bottle of alcohol, it is also worth buying dedicated decorative packaging for glass bottles. A business gift prepared in this way is sure to please every recipient.
When it comes to wrapping business gifts, it’s also worth knowing the the principles of personalisation in e-commerce. This is essential if you want to positively influence consumer reactions and establish long-term business relationships. Personalised products and packaging are an opportunity to effectively promote your company not only in the domestic market, but also in the international one.
How to wrap a business gift? Step-by-step guide
There are virtually countless ways to package a business gift. Each specialist in charge of preparing packages may have his or her own packaging technique that is effective and allows the gift to be wrapped elegantly. To make sure that your business gift looks as it should, it is worth following some of the following tips for preparing such packages.
Wrapping books for a business gift
- Initially, the book can be wrapped with with decorative wrapping paper or metallised foil.
- The prepared book wrapping can also be decorated with decorative ribbonsto make such a business gift look really elegant.
- In order to give the book to someone conveniently, you can place it in a gift box or finally in a corrugated cardboard box – this is useful, especially if you want to send a gift to a business partner in another part of the country or the world.
Packaging alcohol for a gift to a contractor
- It is a good idea to protect the glass bottle of alcohol with tissue paper or place it in dedicated bottle packaging.
- The packaging can be wrapped with decorative string or cellophane film.
- When sending a business gift to a business partner, it is worth placing the product in a reinforced corrugated cardboard box, which will be completed with bubble wrap or other parcel filler.
Packing china and glassware as a business gift
- It is a good idea to use plain tissue paper to pre-wrap the item to protect it. This makes the porcelain less susceptible to damage and scratches, plus it looks beautiful in a sealed gift box.
- The interior of the packaging in which the porcelain will be placed can be lined with sizzlepak eco-friendly.
- Close the box, e.g. with a decorative ribbon. A gift prepared in this way is not suitable for mailing. For this purpose, you need to use a stronger corrugated cardboard box, which will be additionally supplemented with cushioning parcel filler.
Why does it make sense to pack business gifts in elegant boxes and bags?
Wondering, Why invest in packages with your company logo? First of all, it’s an excellent form of self-promotion. It also makes it easier to identify parcels that are being sent from a particular company. For sending business gifts, cartons with company branding will also be indispensable.
Once a prepared business gift is enclosed in packaging with a brand logo, the recipient will immediately know from whom the gift was received. In this way, positive and long-term business relationships can be built.and this usually results in higher revenues for the company.
An elegant box or bag for a business gift is essential, especially when it comes to strengthening your brand’s position in the market, improving business relations or simply building a positive corporate image. Good choices also include printed boxes, packaging and ribbons – these, combined with elegant cardboard boxes, look beautiful and attract the attention of any business counterparty.
What to decorate a business gift with? Key tips in a nutshell
When wrapping business gifts for contractors and colleagues, it is worth ensuring that the package looks elegant and catches the eye from afar. Of course, thet is also important to ensure the safety of the goods, especially when sending the gift by courier.
Paper bags, sturdy corrugated cardboard boxes and dedicated gift wrapping are all good choices if you want to pack your gift impressively and additionally protect it during transport to the recipient.