[NL] Easter egg packaging: the choice guide for retailers and webshops
7min read
13/03/2024
Netherlands
What’s Easter without Easter eggs? Are you a retailer or webshop planning to pack and ship those chocolates yourself? Then we have the perfect guide for you here. Follow our step-by-step tips to put together the ideal Easter packaging. That way, you can make sure your Easter eggs are perfectly packed and get to your customer safely.
1. Pack your Easter eggs with the right packaging
The type of Easter packaging depends on several factors. Delicate thin-walled Easter eggs, for example, are not always packed in the same way as harder chocolate eggs. On top of that, it is best to take into account your company’s activities and your customer’s needs.
Do you sell Easter eggs in a shop? Then your customers should be able to take them with them easily. Do you ship via a courier service? Then Easter eggs need a protective Easter box. For long distances, don’t forget temperature-resistant Easter packaging. Of course, the Easter eggs should not melt during shipping. The diagram below will help you get started.
► 1.1 Packing Easter eggs for the counter
Easter eggs you sell in your shop should always be clearly visible ánd easy to carry. It’s all about a good and stylish presentation. And what better way to do that than with festive bags or a gift basket? They are the perfect solution for presenting your chocolate delicacies attractively. A nice filling, such as classic wood wool or coloured filling chips, plays as important a role as the packaging itself. Choose one of these Easter packaging options for your counter below.
Printed plastic bag |
Cardboard gift basket |
| –For small pre-packed Easter eggs. –Stylish presentation. –Stable thanks to sturdy cardboard base. –Unique shiny motifs. |
–For small and large pre-packed Easter eggs. –Made of strong corrugated cardboard. –Delivered flat and set up quickly. –To be filled with wood wool or shavings. |
► 1.2 Packing Easter eggs for click & collect
For customers who choose the easy option of click and collect, the right packaging is essential to leave a good impression. This selection of Easter packaging for click and collect offers a functional and stylish solution for easy packaging and collection of Easter eggs. Perfect for quick order preparation or when you’re busy at the counter.
Personalised carrier bag |
Gift bag with adhesive strip |
| –For small and large pre-packed Easter eggs. –Resistant to tearing. –Large contents due to side folds. –With handles for easy carrying. |
–For loose pre-packed Easter eggs. –Made of strong 150 g/m² kraft paper. –Quick to fill and close. –With side folds for extra volume. |
► 1.3 Easter boxes for transport via courier service
Are you going to ship your (pre-packaged) Easter eggs via a courier service? Then choose a more robust packaging such as an Easter box. There are also practical Easter boxes for your business for delivering large and small portions of Easter eggs via courier services. For example, choose a letterbox box to send loose Easter eggs compactly to customers’ letterboxes.
On the other hand, takeaway boxes offer a solution to send already packed Easter eggs in one go. These Easter boxes feature handles for effortless transport and a special bottom for quick set-up. These boxes not only facilitate the delivery process, but also guarantee sturdy protection (in combination with shock-resistant padding material).
Letterbox box with adhesive strip |
Takeaway box with quick assembly |
| –For small individual pre-packed Easter eggs. –Deliver directly into the letterbox. –Compact packaging. |
–For bundled pre-packed Easter eggs. –Handles for easy transport. –Quickly set up thanks to special base. |
2. Go for cool and shockproof protection for long distances
Easter eggs may be delectable, but they can also give us a lot of headaches when shipping. This is because they are very sensitive to shocks and temperature changes. Chocolate, the main ingredient of Easter eggs, thrives best at a temperature between +15 and +18 °C. What is the best way to handle this when shipping chocolate?
Too high a temperature can jeopardise the success of your Easter package, especially if your Easter package has to travel a long distance. Of course, it would be a shame if the Easter eggs arrived at their destination melted.
Fortunately, the RecyCold Climaliner offers a thermal solution for shipping your (pre-packaged) Easter eggs. This innovative protective paper, composed of several layers, guarantees excellent thermal insulation that keeps your products at the right temperature for up to 48 hours. Bonus tip: afterwards, customers can recycle the cooling paper along with your Easter box.
3. Finish with a practical and stylish Easter decoration
With neat padding and matching gift accessories, you can easily make a difference to your Easter packages. These decorative details require little effort and give your Easter eggs that extra touch. Even in busy periods, you can package, protect and decorate Easter eggs practically and tastefully with the following range of accessories.
► Filling chips for extra colour and protection
These colourful padding chips are 100% recycled, absorb shocks very well and come in different colours. With these features, they add an original touch to the presentation of your Easter eggs. Finally, a colourful touch in line with your house brand makes all the difference in the presentation of your Easter packages. These recycled padding chips not only add a decorative element but also keep Easter eggs neatly in place.
► Wood wool to classically wrap Easter eggs
Wood wool adds timeless charm to your Easter packaging in a simple way. On top of that, they keep Easter eggs neatly in place. Like padding chips, you can combine wood wool with any Easter packaging: from printed bags and gift baskets to Easter boxes.
For larger Easter boxes, it is best to use additional protective material for your bundled Easter eggs. Regardless of the portion of Easter eggs you ship, compact packaging remains the key to smart packaging.
► Transparent wrapping paper for a beautiful presentation
Why hide Easter eggs when you can put them in the spotlight? With transparent wrapping paper, customers immediately see the striking colours and designs of your Easter eggs in all their glory. Fill a gift basket with wood wool or stuffing chips, for example, and wrap it with transparent wrapping paper. This classic presentation always scores with customers… Apple (Easter) egg, right?
► Closure stickers for your finishing touch
These closure stickers are specially designed for the Easter season and add an Easter touch to any packaging. As the name suggests, you can use them to quickly close and decorate your packaging. Think bag, carrier bags or gift bags. Of course, you can also use them to decorate your packaging. Stick them in a highly visible spot on your Easter box or bag for that indispensable finishing touch.
4. Closing your Easter box safely and securely: how to do it?
Did you opt for an Easter box in one of the previous steps? Then this last step offers another important point for packing Easter eggs: how to close the box quickly and efficiently? After you have correctly filled the Easter box, it’s time to choose a good packaging tape. With the right tape, the entire Easter package will remain secure throughout the transport phase.
Firstly, the tape ensures the safety and protection of the contents during transport, minimising the risk of damage, dents or loss. In addition, it contributes to the integrity of the shipment, allowing both senders and recipients to be confident that boxes reach their destination safely and unopened.
Are you also determined to put ‘sustainability’ at the top of your priority list this year? Then it makes sense to opt for eco-friendly paper tape, among other things. This paper tape actually offers the same benefits as standard plastic tape, but with one notable difference: it is fully recyclable, along with cardboard Easter boxes. What are you waiting for?
