Packaging is an important part of any online purchase. On Valentine’s Day, its importance is even greater. Celebrated on 14 February, Valentine’s Day is the perfect time to express your feelings to your partner through a gift. The right gift wrap can add a personal and romantic touch to any gift purchased online.
In this article, we present the top 5 best gift wrapping products for Valentine’s Day.
Gift boxes
The elegant and professional look of the gift box makes it one of the most classic Valentine’s Day packages. Boxes come in a variety of shapes and sizes. This makes it possible to adapt the packaging to the contents.
If there is one day when jewellery and other precious gifts are in the limelight, it is 14 February. There are several ways to wrap them and make them stand out:
![]() |
The satin ribbon gift box, a practical and equally attractive packaging, thanks to its satin ribbon closure and glossy lamination. |
![]() |
The berlingot gift box, a classic that is always appreciated when you want to give a piece of jewellery. Rigid, it protects your gifts while enhancing them. |
Larger gifts, such as clothing and leather goods, require packaging that is more suitable in terms of size. Some of the most popular packaging options include:
![]() |
The HORIZON collection cotton handle presentation box, a sober visual packaging, perfect for presenting a gift in an elegant way. |
![]() |
The black matte effect laminated box bag with drawstring handles, a 2-in-1 packaging with bag and gift box. It allows you to obtain an elegant packaging thanks to its handles and its black matt finish. |
Beauty products can also be packaged and displayed in gift boxes for Valentine’s Day.
![]() |
The laminated gift box with magnetic closure is one of the most popular packaging options. Ideally, tissue paper or paper curl should be added to protect the products from breakage, to keep them in place in the box, and to ensure a perfect finish. |
![]() |
The kraft gift box with magnetic closure associated with paper crimp is a recyclable packaging that will suit all types of gifts: ready-to-wear, cosmetics, perfumery … |
In addition to enhancing gifts, quality Valentine’s Day packaging offers another important advantage. Indeed, they can be reused afterwards, or kept to treasure your present for example.
Do you want to use environmentally friendly packaging? Check out our article “Top 7 eco-friendly packaging ideas for inspiration”.
Pouches
To wrap small, fragile gifts such as jewellery, think of pouches. They protect and enhance even the most delicate gifts in an elegant way. Generally, they are slipped into a gift box to optimise protection, but also the surprise effect.
There aredifferent types of pouches adapted to Valentine’s Day, such as :
![]() |
The satin effect pouch, soft and silky, a packaging very appreciated by women. With its matching satin cords and subtle sheen, it adds a refined touch for a successful romantic gift. |
![]() |
The velvet-effect pouch, a favourite for men’s gifts. Soft and supple to the touch, it is accompanied by silky satin cords offering a luxurious aspect to the whole. |
![]() |
The transparent plastic confectionery bag with a cardboard base allows the product to be highlighted. It is very suitable for soaps, perfumes, chocolates… |
![]() |
The light kraft gift bag is ideal for quickly wrapping small products: books, jewellery, frames, etc. Available in several formats and colours, it is part of an eco-responsible approach |
Bags
The bag is often not valued, associated with an unattractive everyday object. However, it is quite possible to adapt it to Valentine’s Day. Moreover, it is the easiest packaging to carry thanks to its handles.
![]() |
The brown and white kraft bag with flat handles is a packaging essential. It allows you to transport gifts easily and to keep the surprise until the last moment. |
![]() |
The smooth white interior kraft bag with twisted handles is recyclable and very resistant. All types of products can be packed in it. It is available in 16 colours |
![]() |
The luxury kraft bag with cotton handles is ideal for expensive gifts such as ready-to-wear, leather goods and cosmetics. Sober and elegant, it highlights the product. |
Flower bags
Flowers are the symbolic gift of Valentine’s Day. But with a long-distance partner, it is often difficult to give flowers. Thanks to flower bags, the bouquets can withstand transport and arrive in good condition.
![]() |
The handle bag is the ideal packaging for a bouquet of flowers or a plant. It is practical due to its stability and water resistance, and is also an attractive product due to its natural colour. |
![]() |
The orchid is one of the best-selling flowers. The orchid handle bag is specifically designed to showcase this plant while protecting it. |
![]() |
Flowers to be delivered? In this case, it’s best to use a cardboard shipping box with integrated cushioning for bouquets. Designed to hold the bouquet during transport, it offers a pleasant unboxing experience thanks to the tear strip around the box. |
Gift wrapping accessories
Ribbons and bolduc
Ribbons and bolduc are used to embellish gifts. They contribute to the festive character of the event: they are the “cherry on top”.
![]() |
Satin effect ribbon is used to close a package or a bag. It adds a colourful and chic touch to a gift. Fabulous decorative bows can be made. |
![]() |
Mirror effect bolduc is available in many colours and matches perfectly with gift wrap and gift bags. It can easily be “curled” with a pair of scissors to embellish the gift. |
![]() |
The bolduc message “pleasure of giving” adds a personal touch to the gift. It is resistant, does not tear and holds gifts securely. |
The label
The label is the final touch to the packaging. Ideal for sending a message, it shows the love and attention given to the gift. Valentine’s Day labels can also be used to complement the romantic look of the gift and add personality. They can also be used to close the package, or to attach the decorative bolduc.
Opting for a simple message is often the best solution for a sophisticated gift. Nature” self-adhesive gift tags with the words “The joy of giving” or “Say it with flowers” are ideal for a Valentine’s Day gift. Their natural and trendy style will enhance the gift wrap.
Personalised packaging
For Valentine’s Day, you can also decide to personalise all your gift wrapping. You can include texts or designs especially for the occasion. With Raja, you can personalise your parcels and bags with your company’s image and Valentine’s Day.
Why choose personalised gift packaging for the event? On the one hand, customised crates, gift boxes, bags, pouches and stickers enhance your brand by becoming a real communication medium. On the other hand, personalised packaging improves the customer experience. Indeed, the packaging experience is just as important as the product experience. It is crucial for the customer to feel special, to feel that they are receiving a unique, personalised gift. Personalising your Valentine’s Day gift wrap by focusing on the customer experience is therefore a great asset. You can read more about the different ways to create a good customer experience in this article on the RAJA blog.
Choosing the right gift packaging for Valentine’s Day is particularly important to make a good impression on this event. Valentine’s Day packaging can enhance any present. For the person receiving the gift, it can make all the difference.