The complete guide to finding your food packaging | RAJA

Food packaging can be a complex issue for many food professionals!Not only do you need to comply with current legislation, such as ensuring that packaging is suitable for food contact, but you also need to ensure the customer experience, whether they are being delivered to their home or ordering take-away.To help you find the right food packaging for your business, we’ve put together this comprehensive article. From the key features of good food packaging, to the keys to choosing your products according to your needs and industry, follow the guide!

What are the features of good food packaging?

If you’ve already done your research, you’ll know that there are a plethora of packaging methods for your products

• Respect food safety, the key factor that should determine your choice in the first place
• Comply with legislation, in particular the EGAlim law, which regulates the use of plastic packaging
• Preserve foodstuffs in their original state until final delivery, without damaging them
• Adapt to your delivery method, whether it’s takeaway, e-commerce delivery or fast food
• Create a memorable customer experience and brand image

armed with these key criteria, you’re ready to make the right choice from all the packaging products available on the market! cta id=’3ad845d7-456f-412d-9fe4-6dc59460d84f’]

What does the legislation say about food packaging?

As you probably know, from 1 January 2020, the EGAlim law prohibits companies from making most single-use utensils made of plastic available unless they are..

• Compostable
• Made in part or in full from bio-based materials

la loi indique que les emballages et ustensiles en plastique interdits sont : les gobelets, les verres, les assiettes, les pailles, les couverts, les piques à steak, les couvercles à verre, les plateaux-repas, les pots à glace, les saladiers, les boîtes et les bâtonnets mélangeurs pour boissons.

Il s’agit d’une législation qui va dans le sens des attentes des consommateurs, qui attendent des entreprises un réel engagement éco-responsable. Pensez-y lorsque vous recherchez vos emballages alimentaires !

Quels sont les différents types d’emballages alimentaires à envisager ?

Selon les produits que vous vendez, et le mode de livraison que vous en faites, il vous faut trouver les produits d’emballage les plus adaptés à vos besoins. Découvrez ici quelques idées de packaging alimentaire à envisager pour votre activité.

Des emballages alimentaires pour chaque étape : de la préparation à la consommation

Tout d’abord, sachez qu’à chaque aliment que vous emballez, un emballage alimentair

• Food jars, trays and cans: these are the basic containers for your products, which must be able to keep them in the same condition from packaging to consumption.
• Food films and papers: these are crucial for preserving products during transport, and avoiding soiling or overflowing packaging.
• Bags: these are used to help your transporters or customers carry their goods in a convenient way.
• Disposable tableware: this is necessary for takeaway and snacking professionals, and must comply with the legislation on disposable packaging.

eco-responsible food packaging

In order to comply with legislation and the expectations of consumers who are increasingly keen on ecology, you can choose environmentally friendly foodpackaging

• Recyclable, e.g. cardboard or kraft paper
• Made from recycled materials, such as plastic or recycled cardboard
• Bio-based, in materials such as sugar cane, wood or corn starch
• Reusable, such as recycled plastic or reusable insulated bags and pouches

at a time when consumers are increasingly inclined to engage in plastic bashing on social networks, or to stop ordering from a company that does not respect the environment, the food industry must take into account the environmental impact of its practices!

Which food packaging for which sectors of activity?

Not all food industry professionals have the same objectives in terms of food packaging. Discover here a selection of packaging innovations that will help you to meet the specific challenges of your sector of activity.

Packaging for takeaways and snacks

Your challenge: Find packaging that preserves your foodstuffs until they are consumed, despite the fact that they are often transported in rough conditions. Whether you sell pizzas, sandwiches, burgers or any other form of food product: the packaging must help you to preservethemand to protect the environment

packaging for the caterer

Your challenge: Whether it’s takeaway, delivery or an event, your food needs to be packaged appropriately, elegantly and beautifully. As a caterer, your company’s brand image is also reflected in the packaging.Packaging solutions

packaging for fresh produce

Your challenge: Fruit, vegetables, tubers, eggs and other fresh produce are particularly fragile, so it is crucial for you to find suitable packaging for fresh produce, to ensure that your products reach your customers in the same condition as they were delivered or sold in a physical shop.Packaging solutions

packaging for bakeries, pastry shops, confectioners, chocolate shops

Your challenge: to delight your customers’ taste buds, but also to offer your products in packaging adapted to each situation and to the quantity requested by your customers. Whether it is to transport pastries without leaving crumbs everywhere, to protect your breads during transport, or to present your pastries in beautiful boxes, your objective remains the satisfaction of your customers.Packaging solutions

packaging for the wine merchant

Your challenge: find packaging that is adapted to the bottles, that protects them throughout transport, to avoid breakage. However, don’t neglect the image of your brand that the packaging carries: your crates, boxes and bags for the bottles must be selected to give an elegant and protective appearance to your products.Packaging solutions

isothermal food packaging for e-commerce

Your challenge: Need to keep your products cool until they are consumed by your customers? You will need to opt for isothermal food packaging, which keeps them fresh, and avoids breaking the cold chain.Packaging solutions

packaging for butchers, delicatessens and fishmongers

Your challenge: Packaging for meat, delicatessen and fish faces the same challenge: to avoid soiling your customers during transport, to protect your products from transport shocks, but also to preserve their freshness until consumption.Packaging solutions

what if you really cared about your customers’ experience?

It’s a fact: packaging is also a key factor in caring for your customers’ experience when buying or delivering your products. That’s why good, customised food packaging can make all the difference and build customer loyalty over time. To care for your customer experience in the food sector, think about..

• Customise your packaging with your brand colours and logo to proudly display your company and encourage word of mouth when transporting your goods!
• Create customised food packaging if necessary, which perfectly fits the shape of your products, for example, a real key to customer satisfaction, especially if you offer high-end food products.
• Take care of the unboxing of your products: your food products must be easy to unpack, and make people want to eat them when they are opened. At a time when your customers take photos of their food before eating it, to post them on social networks, this is a good idea to develop your brand image!

ready to find all the ideal food packaging for your business? Find all the RAJA packaging products in our interactive catalogue and enhance your customers’ experience of your food products