How to choose your clothing and textile packaging? | RAJA

Clothing and textile packaging must ensure the protection of fabrics during transport. The personalisation and ecological dimension of your packaging are also essential to succeed in building customer loyalty.Are you short of ideas for thepackaging of your textile products? Find, in this article, all our advice for successful packaging of ready-to-wear clothing!

How to properly package a garment or textile

? Clothing, and textiles in general, are flexible and light products, which are apparently easy to transport. But certain materials such as linen, silk or angora, which are more fragile than cotton or synthetic, require more protective packaging. Here is what you must pay attention to in order to properly package your ready-to-wear articles and fabrics

• Ensure good protection during handling and shipping: From your manufacturing plant to delivery, you need to protect your textile items from moisture and possible tearing.
• Choose practical packaging: Choose packaging that is easy to assemble and easy to close (tape or zip) to make it easier for operators to work during order picking.
• Enhance the customer experience. Create an emotional experience when unboxing your product with customised packaging. Select cartons, pouches or boxes with the right strength for your product to deliver a product in perfect condition!
• Facilitate returns. Clothing purchased online cannot be tried on, so consumers are more likely to request a return for a size change. To make it easier for the customer to return a product, opt for round trip packaging.

Selection of packaging for clothing and textiles

Need inspiration for the perfect textile packaging? Here is a selection of shipping products from the RAJA online shop

	Recycled plastic opaque pouch. If you are looking for an environmentally friendly garment packaging, this pouch is for you! It is perfectly opaque, tear-proof and waterproof.
	Opaque 30% recycled plastic pouch with 80 micron bottom gusset.The 20 cm bottom gusset is ideal for your larger products such as coats or duvets. This pouch is a flexible and light container, practical to use with its adhesive closure.
	HIPLI reusable opaque shipping pouch.This pouch can be reused up to 100 times to promote eco-responsible values ! Flexible and light, it adapts to all types of fabrics and textiles and is tear, puncture and moisture resistant. With its secure zip fastener and clamps, you can send your products with complete peace of mind. To find out more, read the interview with one of the co-founders of HIPLI packages.
	HIPLI reusable opaque shipping box. Just like its pocket equivalent, this multi-use box is environmentally friendly. It is a flexible container that can be folded up and stored easily in the cupboard!
	Brown small flute cardboard postal box with adhesive closure. Available in white or brown, it is tamper-proof thanks to its double security closure. The two closure tabs wrap around the box to protect the most expensive items and reassure the customer. It adjusts to the height of its contents from 1 to 6 cm.
	Extra-flat brown cardboard mailbox with adhesive closure.This is the most economical packaging for mail franking, yet it is still a protective package thanks to its double layer of cardboard on the sides and its adhesive strip closure with locking tab.
	Opaque plastic pouch “round trip” 30% recycled with 60 micron handle.A very practical envelope thanks to its handle which makes it easy to carry. It is composed of two adhesive strips, for a simplified return order!

solutions for successful textile shipping

Carefully selecting your packaging is essential, but delivery is just as important to the customer experience! Choose your e-commerce delivery provider carefully by comparing these criteria

• The quality of the proposed shipments: respect of deadlines, no product damage;
• The services offered: full loads or retail packages;
• The mode of transport: sea, road, air or rail, or home delivery, point-relai or consignment;
• The traceability it offers to customers: real-time parcel tracking, reactivity in the event of a delivery problem;
• The rates applied: advantageous payment formulas, amount of taxes.

you can send your ready-to-wear packages by La Poste (Colissimo) or by a specialised shipper. Here is a comparison table of some carriers

with good, solid packaging, you ensure that your products are protected and therefore avoid losing money on returns. For a great customer experience, stand out with the many possibilities of customised packaging! And for even more tips on packaging textiles, check out our article on flexible packaging