[FR] Packing Easter eggs: a short guide for businesses
7min read
13/03/2024
What would Easter be without chocolate eggs? If you’re a retailer or run an online shop and are thinking of packing and shipping these delights yourself, we’ve got the perfect guide for you. Follow our step-by-step advice to create the perfect Easter packaging. That way, you can make sure your sugar or chocolate eggs are perfectly packaged and reach your customers intact.
1. What Easter egg packaging do you need?
The choice of themed packaging depends on a number of factors. For example, delicate Easter eggs with a thin shell are not always packaged in the same way as harder chocolate eggs. What’s more, it’s advisable to take into account your company’s activities and your customers’ needs.
If you sell Easter eggs in a shop, it’s essential that your customers can transport them easily. If they are sent by courier, Easter eggs need to be properly protected in a special themed box.
For long-haul shipments, temperature-resistant Easter packaging is preferable. It goes without saying that chocolate eggs must not melt during transport. The diagram below will give you a good start.
► 1.1 Packing Easter eggs for counter sales
The Easter eggs you offer in your shop should always be clearly visible and easy to transport, ensuring a neat and elegant presentation. What better way to achieve this than with festive bags or baskets?
They’re the ideal way to present your chocolate delights in an attractive way. Careful padding, such as classic wood wool or coloured paper friezes, plays just as crucial a role as the packaging itself. Choose one of the Easter baskets for your counter below:
Printed bag with cardboard base |
Cardboard basket |
| –For small Easter eggs. –Elegant presentation. –Stands upright thanks to its sturdy base. – Unique, brilliantdesigns . |
–For small or large Easter eggs. – Strong corrugatedcardboard . –Supplied flat for quick assembly. –With wood wool or paper crimps. |
► 1.2 Packing Easter eggs for a “click & collect” service
For customers opting for ‘click & collect’, choosing the right packaging is essential to leave a memorable impression. This range of click & collect Easter packaging offers a functional and stylish solution for easy packing and retrieval of chocolate eggs. These options are ideal for quick order picking or when there’s a lot of activity at the counter.
Coloured smooth kraft bag |
Kraft bag with adhesive closure |
| –For small or large Easter eggs. –Good tear resistance. –Large capacity thanks to side gussets. – Twistedhandles : easy to carry. |
–For individual Easter eggs. – Strong 150 g/m² kraftpaper . – Quick tofill and close. –More volume thanks to side gussets. |
► 1.3 Easter boxes for courier transport
If you are planning to send your (pre-packed) Easter eggs via a courier service, it is recommended that you choose more robust packaging, such as a themed box. Easter boxes specifically designed for the delivery of small and large quantities of chocolate eggs are also available. Opt for a letter box, for example, to send loose Easter eggs compactly by post to your customers.
On the other hand, take-away boxes offer a solution for sending pre-packed Easter eggs in one go. These boxes are fitted with handles for effortless transport and a semi-automatic bottom for quick loading. Not only do these boxes simplify the delivery process, they also provide robust protection, especially in combination with impact-resistant cushioning.
Letterbox box |
Quick-assembly takeaway box |
| –For small individual Easter eggs. –Delivered directly by post. – Compactpackaging . |
–For packed Easter eggs. –Handles for easy transport. – Semi-automatic bottom for quickinstallation . |
2. Protection against cold and impact for long distances
Easter eggs may be delicious, but they can sometimes be a headache to ship. They are very sensitive to shocks and temperature changes. Chocolate, the main ingredient in Easter eggs, is best preserved at a temperature of between 15 and 18°C. How best to manage this problem when shipping chocolate?
Too high a temperature can compromise the success of your Easter packaging, especially if it has to travel a long way. It would be a great shame if the chocolate eggs arrived at their destination melted.
Fortunately, RecyCold Climaliner offers a thermal solution for shipping your (pre-packaged) Easter eggs. This innovative, multi-layered protective paper provides excellent thermal insulation to keep your products at the right temperature for 48 hours . Tip: customers can then recycle the cooling paper at the same time as their Easter box.
3. Choose a practical and elegant Easter decoration
By incorporating neat wedging and matching gift accessories, you can easily make a statement with your themed packages. These decorative elements require little effort and add an extra touch to Easter eggs. Even during busy periods, you can wrap, protect and decorate sugar or chocolate eggs in a practical and elegant way, thanks to the following selection of accessories.
► Paper crimps for colour and protection
These coloured friezes are 100% recycled, absorb shocks very well and are available in different colours. Thanks to these characteristics, they add an original touch to the presentation of your Easter eggs. A colourful touch in keeping with your brand makes all the difference to the presentation of your Easter parcels. These recycled paper friezes not only add a decorative element, they also hold the Easter eggs securely in place.
► Wood wool for a timeless look
Wood wool adds timeless charm to your Easter packaging with ease. What’s more, it keeps products securely in place. Just like paper friezes, you can combine woodwool with any Easter packaging: from printed bags to gift baskets and Easter boxes.
For larger themed boxes, it’s best to use extra protective material to keep your Easter eggs grouped together. No matter how many Easter eggs you’re sending, the key to smart packaging is compactness.
► Transparent gift wrap for a beautiful presentation
Why hide Easter eggs when you can show them off to their best advantage? Thanks to transparent gift film, customers can immediately appreciate the captivating colours and patterns of their Easter eggs. Decorate the basket with wood or paper curls, then wrap it in cling film. This classic presentation is always an eye-catcher. Easy, isn’t it?
► Round gift tags for the finishing touch
These round gift tags have been specially designed for the Easter season, adding an Easter touch to any type of packaging. As the name suggests, they’re perfect for quickly closing and decorating your packages. Think bags, gift bags or pouches. Of course, you can also use them to decorate your packaging. Stick them in a visible place on your box or themed bag for that essential finishing touch.
4. Closing Easter boxes safely
What if you opted for an Easter box in a previous step? This last section offers another important point to consider: how do you close the box quickly and efficiently? Once you’ve filled the Easter box correctly, it’s time to choose a good packing tape. This will ensure that your entire themed package remains secure throughout transportation.
Firstly, the tape ensures the safety and protection of the contents during transit, minimising the risk of damage, dents or loss. In addition, it contributes to the integrity of the shipment, giving senders and recipients the assurance that boxes will arrive safely and unopened.
Are you also determined to put sustainable development at the top of your list of priorities this year? Then it makes sense to opt for eco-friendly paper tape. It offers the same benefits as standard plastic tape, but with one notable difference: it’s fully recyclable, just like cardboard Easter boxes.
