Every day, two full postal trucks leave the SMP-WerbeService premises – with a good 64 pallets of mail and an additional 200-300 individual parcels of various shapes and sizes. They don’t have far to go to reach the motorway: at the full-service provider for direct advertising and dispatch, the location close to the motorway is just as well thought-out as the comprehensive range of services offered by SMP-WerbeService GmbH.
Customer proximity in all areas
SMP-WerbeService GmbH, based in Irxleben near Magdeburg, has been active on the market since July 1990 and has steadily expanded its range of services ever since. As a medium-sized company, SMP can react quickly to customer requests and offer personalised solutions. Known on the German market as one of the most efficient lettershops, SMP offers its customers the all-round carefree package:
- At SMP you are individually looked after by a fixed contact person.
- Printing a wide variety of print materials (whether via digital, offset or laser printing, whether with inkjet labelling or even handwritten personalisation) is no problem.
- In our in-house lettershop, mailings can be produced, enveloped and posted according to customer requirements.
- The well-secured data processing department enables the postage-optimised dispatch of mailings, but also offers data capture and processing, duplicate matching or programming services.
- Warehousing rounds off the service. You save storage space, because SMP offers you the possibility to store your advertising material off-site and to pack, address and dispatch it as required. Whether mailings, catalogue requirements, sample or premium dispatch, SMP realises it all.
Customers from all industries appreciate the direct dialogue
The professional and flexible cooperation is appreciated by customers from various industries such as the tourism or automotive industry, cosmetics manufacturers, health insurance companies, advertising agencies and publishing houses. However, the company’s success is also due to its motivated employees. One of them is Inga Schuck. She has been working in sales for many years and is happy to enter into direct dialogue with her customers every day. “Quality made in Irxleben” is the company’s flagship, she says. In doing so, SMP strives to offer its customers exactly the services they need for their own success.
Customer and supplier in conversation
And that’s exactly how we think at RAJA. We are constantly working on the expansion of our product range and the continuous improvement of our services. Maybe that’s why we have been the packaging supplier at SMP-WerbeService’s side for over 14 years.
According to Inga Schuck, what SMP appreciates about working with RAJA is the fixed contact person who simply knows what she is talking about and knows SMP’s business. “That saves time,” she says. The fast processing of enquiries and delivery gives SMP the opportunity to react to new customer orders at short notice. She also praises the good technical telephone advice from our trained customer advisors, who are not just anywhere, but at the RAJA headquarters in Ettlingen.
Comprehensive range and flexible solutions
For the varied mail and goods shipments, SMP benefits from RAJA’s large product range and has a wide variety of mailing bags as well as book packaging and flat cartons in use. In the warehousing area, articles of the most varied sizes have to be stored and later also picked and dispatched. This is where RAJA’s carton variety and the advantage of height-adjustable cartons come into play. “Our favourite: the Varia Standard (CHV225) lightning-floor upright carton, because it allows us to simply react flexibly to the filling quantity, but we don’t have to store too many different carton sizes,” says Schuck.