Packaging for e-commerce. How to choose the right boxes for goods?

According to the study “E-commerce in Poland” conducted by the research company Gemius, more than half of all Internet users, i.e. approximately 15 million people, shop online in Poland. Thus, more and more companies that want to engage in online trade have a chance to succeed online. Such a dynamic increase in interest in e-commerce also leads to much greater competition in this sector. In the battle for customers, details are becoming increasingly important – not only an attractive price and fast delivery time, but also the form of packaging and appropriate protection. What should you pay attention to when choosing packaging for e-commerce? We will look for the answers in the Rajapack blog post.

Packaging for e-commerce shipments – size is key

Regardless of the type of goods to be shipped, the key feature of e-commerce packaging should always be size. Properly sized packaging is in itself a good protection – the item placed inside has no slack and does not bump against the walls. It is also worth remembering that if the packaging is too tight, it becomes vulnerable to tearing in transit and bruising, damage or even theft of the contents. The right size also has a beneficial effect on the price of transport – larger parcels are usually shipped more expensively. In Rajapack’s offer you can easily find packaging adapted to sending goods of very different shapes and sizes. Among others, packaging is available for documents, laptops, bottles, posters and much more. Such a wide range of packaging for e-commerce is sure to make it possible to match the boxes to the goods on offer.

What should packaging for e-commerce be made of?

The best material for e-commerce packaging is definitely cardboard – if it is thick enough and the packaging is well folded, it provides the right protection against physical damage and also, to a certain extent, atmospheric damage. It is also important that the carton is properly constructed and, for example, allows the goods to be sent back in the same packaging. This is particularly convenient in clothing packaging. Many customers buy clothes online to try them on at home and only then decide whether to keep the clothes or send them back. E-commerce customers count on the retailer to make it easy for them by packing the clothes in a cardboard box in which the clothes can be sent back without worry.

The best packaging for e-commerce can be found at Rajapack

The e-commerce market is growing every year, and thus more and more entrepreneurs are beginning to see an opportunity for themselves to increase their income in connection with online trading. However, the increasing number of customers does not mean that e-commerce is an easy business. On the contrary, competition is fierce and customer demands are constantly increasing. Every detail of sales has to be taken care of. Attractive offers, good prices and professional service are the basis, and the right packaging for e-commerce is also not a secondary issue. It is worth remembering that no matter what products you sell, packaging for them can certainly be found in Rajapack’s offer.